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Will the Apple Watch Spark Growth in Wellness Programs?

by | Sep 15, 2014 | Miscellaneous

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Screen Shot 2014-09-11 at 9.21.24 PM“Benefit professionals say Apple’s just-introduced Apple Watch smartwatch may spur adoption of corporate wellness programs – if certain obstacles about wearable monitoring devices can be overcome,” according to Employee Benefits News.

Meanwhile, Reuters notes that technology pundits “were quick to predict the demise of most fitness wristbands and smartwatches when Apple Inc launched its Apple Watch. But healthcare professionals and fitness junkies were left wanting to see more.”

“Observers say there is little evidence for now that the device's fitness capabilities surpass the competition. Others, hoping for groundbreaking health features from a company whose Chief Executive Officer Tim Cook spoke of how sensors are ‘set to explode,' were left wondering what's in store for the product.”

“Two people familiar with Apple's plans told Reuters the company is planning to unveil richer health features and additional sensors in later versions, the first iteration not hitting the market until early 2015. The sources could not be identified because Apple's plans for the watch are private.”

Written By Mike Veny

By Jane Doe, Certified Corporate Wellness Specialist

Jane Doe is a leading expert in workplace wellness with over a decade of experience in developing and implementing successful wellness programs. Her passion for creating healthier work environments has helped numerous organizations enhance employee satisfaction and performance. Connect with Jane to learn how you can integrate wellness into your corporate strategy.

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